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Google Ads Tracking Template (Set Up & Guide)

If you’re spending your hard earned cash on running Google Ads (formerly AdWords) campaigns, you’ll want to know how your ads are performing for your business.  Makes sense, right? But this isn’t always easy.  Although Google reporting provides advertisers with basic information about campaign performance, sometimes you’ll want to access more detailed insights that can

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Google Ads Tracking Template (Set Up & Guide)

If you’re spending your hard earned cash on running Google Ads (formerly AdWords) campaigns, you’ll want to know how your ads are performing for your business.  Makes sense, right? But this isn’t always easy.  Although Google reporting provides advertisers with basic information about campaign performance, sometimes you’ll want to access more detailed insights that can

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The Facebook Newsfeed Changes

Mark Zuckerberg’s 2018 personal challenge, “fixing” big problems at Facebook, shows how much the company wants to increase trust. On Thursday the 11th Jan 2018 Facebook broke

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Retro TV

Showtime on Facebook

These days we are glued to the devices we carry in our pockets, watching TV shows, movies, documentaries (whatever we can!) more than ever. This trend has only just come about in the last ten years or so. We’re currently

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superfan facebook

Facebook Groups for Pages

Facebook has announced the launch of Facebook Groups for Pages, allowing brands, businesses, and artists to connect and communicate with their super-fans.  Before going into what

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Custom Audience

Engagement Custom Audiences on Facebook

Okay, so what is an Engagement Custom Audience? (sounds fancy I know!)  Firstly, we need to figure out what Facebook means when referring to “engagement”.  Facebook has defined this as post clicks, likes, shares and comments. So

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