Your Parking Space
Case Study
Your Parking Space is an online marketplace designed to simplify parking your car or renting your parking space. It enables you to find and book a space online instantly (hourly, daily and monthly) via their website or app. Your Parking Case wanted to reach more potential users and maximising Paid Social exposure was the route that Upbeat took to see an uptake in more customers.
9x more shares than the 6 months prior
17x more comments than the 6 months prior
300% volume increase in bookings
16% cost reduction per booking
21x more reactions than the 6 months prior
The Strategy
When YourParkingSpace contacted Upbeat Agency, they had very little experience of Facebook advertising. They had attempted to boost some posts on Facebook previously, but had not yet used Instagram advertising.
Overall, YourParkingSpace had not yet achieved any results through Facebook or Instagram advertising, but knew there was a huge opportunity to grow their business on these platforms.
