Facebook & Instagram Blog

Get the most from your Facebook and Instagram advertising

10 Features you need on your Facebook page

Facebook are rolling out more features for your Facebook page every day – which means unfortunately you may miss a few.  For all you marketers and those managing your own social media, we don’t want you to miss a trick.    Here’s 10 features to keep on top of…....

I’m already thinking about Black Friday!

Personally, I’m already thinking about Black Friday – it’s ideal for those last minute Christmas presents you really weren't up for paying full price for, and I don’t think I’m the only one thinking this! This can be quite daunting for retailers – as you can be...

Showtime on Facebook

These days we are glued to the devices we carry in our pockets, watching TV shows, movies, documentaries (whatever we can!) more than ever. This trend has only just come about in the last ten years or so. We're currently using the likes of YouTube, iTunes, Amazon...

Facebook Groups for Pages

Facebook has announced the launch of Facebook Groups for Pages, allowing brands, businesses, and artists to connect and communicate with their super-fans.  Before going into what Facebook Groups for Pages actually means, can I please start (just to keep a clear...

Engagement Custom Audiences on Facebook

Okay, so what is an Engagement Custom Audience? (sounds fancy I know!)  Firstly, we need to figure out what Facebook means when referring to “engagement”.  Facebook has defined this as post clicks, likes, shares and comments. So now that we have that covered.    ...

How To Get The Best From Facebook Video

We all have those friends who love to share the latest viral Facebook video, whether it be a litter of fluffy puppies or the newest heart-warming John Lewis advert. As the view counts show, these videos are hugely shareable, and find their way onto multiple people’s...

Get More Traffic With Local Awareness Ads

If you’ve just set up a women’s clothing shop in the heart of the trendy East End of London, then the chances are that you have a specific audience in mind – both in terms of age and gender, as well as geographical location. In other words, if John in Aberdeen sees...

3 Powerful Ways Dynamic Ads Can Help You

Your mother uses it on the iPad to see what her grandkids are getting up to at school, your children use it to keep in touch with their friends, and perhaps you use it to arrange the meetings of a club you belong to – Facebook has become the ‘go to’ social media...

A Great Facebook Ads Campaign in 7 Steps

You're planning a Facebook advertising campaign and want to make sure it's a roaring success, right? Lucky for you you're in the right place as we are a specialist Facebook advertising agency. Keep reading to be guided through the 7-step process of creating a great...

5 Benefits of Facebook Lookalike Audiences

If you’ve done research on types of Facebook Ad targeting, you will already have come across Facebook Lookalike Audiences, one of the Ads Manager's useful features. In a nutshell, Facebook will use the data from your specified audience, for example your Facebook fans...

Facebook Business Manager in 5 FAQs

The Business Manager is one of Facebook’s surprisingly little-known offerings. Given how much simpler it makes managing your Facebook company accounts though, it really shouldn’t be. If you don’t know what I’m talking about, read on! 1. What is the Business Manager?...

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